Now Linotype speaks German, too
| ! Welcome to the Current Issue of the LinoLetter ! |
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Introduction:
In this issue of the LinoLetter, we are pleased to introduce readers to an extension of one of our favorite sans serif families, Linotype Ergo™, as well a popular and well-featured OpenType family from the Monotype Library, Mundo Sans™. Both of these families come from American designers and offer refreshing attitudes toward letterforms for use in both text and display applications. Another favorite sort of type among our customers are script fonts; this month, we are offering a package that speaks directly to them! For one low price, purchase the five fonts in our new Handwriting Value Pack, all at once. Lastly, we’ve created an entirely new layer of functionality for our webshop that is sure to make the font shopping experiences of our customers in Germany, Austria, and Switzerland even easier: now, Linotype.com may be browsed in German, too.
Have fonts of fun!
 | Since the beginning of the month, we’ve added a second layer of language support to our webshop. Now, German-speaking visitors can shop at Linotype in their own language! Simply click on the German flag in the upper-right corner of our store, or surf directly to Linotype.de. Additionally, our free font management application, FontExplorer X, is available in a localized German-language version. |
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 | Linotype Ergo, designed by Gary Munch and a winner in Linotype’s 1997 International Digital Design Contest, was conceived as a blend of traditional and modern type concepts. It works as a legible text family as well as a lively display or headline selection. Now, 14 new styles have been added to the family, making it more useful than ever! Five condensed weights, each with a companion italic, are now available in both OpenType Pro and Com formats, as are two compressed weights, each with their own italic fonts.
What helps make Linotype Ergo so legible? The strokes of its characters accommodate the tendency of the eye to enlarge horizontals and perceive verticals as lighter. The lowercase forms have open, friendly counters and are enhanced by small quirks, such as the slightly leaning “s” and the wide “t.” The deep branching of curves from main strokes helps this humanist sans to be very readable at smaller sizes. |
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 | Carl Crossgrove’s Mundo Sans, a typeface family from Monotype, is becoming quite a popular design. As such, we are pleased to offer it for sale on Linotype’s webshop. Mundo Sans is a humanist sans serif, but it brings its own personality into this successful genre. In addition to the fine typefaces that have preceded it, Crossgrove gives credit to hand-lettered signage as a strong influence on the heavy weights in the Mundo Sans family.
Throughout his work on the project, Crossgrove aimed to create a humanistic typeface with subtle pen ductus, a wide range of weights and a fluid, unobtrusive italic. He kept the design clean and distinctive enough for display use while still being sufficiently understated and proportioned for text composition. With seven weights and a complementary suite of cursive italics, there is little outside the range of the Mundo Sans family. Weights range from the delicate and understated Extra Light through the forthright Medium to the lively and robust Ultra. Mundo Italics are true cursive designs with fluid strokes and obvious calligraphic overtones. The flick of the down-stroke in the “a,” the descending stroke of the “f” and graceful curve of the baseline of the “z” add grace to the design and distinguish it from more traditional sloped-roman italics. Crossgrove says that Mundo Sans isn’t meant to be revolutionary, yet it has a quiet distinction that separates it from other types. Without shouting “new and different,” Mundo Sans just works. |
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 | Linotype’s Handwriting Value Pack bundles five personal fonts together for one low price: 29.90 USD/EUR through October 15, 2007! Handwriting faces add intimacy to greeting cards, advertising pieces, packaging, and invitations. The package includes: Ashley Script™, a typeface from 1955 that reflects the spirit of its age; ITC Dartangnon™, a contemporary and casual English monoline script; ITC Grimshaw Hand™, which is peppered with letters exhibiting a special panache; Linotype Elisa™ Bold, a flowing calligraphic design with an almost romantic touch; and Linotype Finerliner™ Macro, a small script that combines regularly formed lowercase letters with generously sweeping capitals. |
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 | We will be accepting entries for our Helvetica NOW design contest through October 4, 2007 only. Make sure to get your work submitted by the deadline! |
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 | A popular element of the “Font Lounge” section at Linotype.com is our Fonts in Use documentation. Visit these pages and view samples of our fonts in use sorted alphabetically or by theme. |
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We hope you found this issue of the LinoLetter informative and useful. We highly appreciate your feedback at info@linotype.com
The next issue of this newsletter will be published and dropped in your mailbox in October 2007.
Your Linotype Online Team
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This newsletter may contain forward-looking statements, including but not limited to statements about the product, strategic or business plans of Linotype GmbH. Various important risks and uncertainties may cause our actual results to differ materially from the results indicated by these forward-looking statements, including, without limitation, the implementation of product changes, the adoption of our products by the marketplace, or our ability to obtain and enforce intellectual property protection. For a further list and description of the risks and uncertainties we face, please refer to the the filings made by our parent company, Monotype Imaging Holdings Inc., with the United States Securities and Exchange Commission. We assume no obligation to update any forward-looking statements; whether as a result of new information, future events or otherwise and such statements are current only as of the date they are made.
FontExplorer and Linotype are registered trademarks of Linotype GmbH which may be registered in certain jurisdictions. Linotype Elisa, Linotype Ergo and Linotype Finerliner are trademarks of Linotype GmbH and may be registered in certain jurisdictions.
ITC Dartangnon and ITC Grimshaw Hand are trademarks of International Typeface Corporation and may be registered in certain jurisdictions.
OpenType is a trademark of Microsoft Corporation in the United States and/or other countries.
Mundo Sans is a trademark of Monotype Imaging Inc. and may be registered in certain jurisdictions.
Monotype is a trademark of Monotype Imaging Inc. registered in the U.S. Patent & Trademark Office and may be registered in certain other jurisdictions.
Ashley is a trademark of The Monotype Corporation registered in the United States Patent and Trademark Office and may be registered in certain jurisdictions.
For further information do not hesitate to contact us via:
Copyright © 2009 Linotype GmbH. All rights reserved.
We reserve the right of errors and changes.
